How to Avoid Making Razzies-Worthy Videos

Video can be a compelling marketing tool. If done right, video can bring your story to life, engage audiences on an intellectual and emotional level, and even boost search rankings.

But how do you do video right? And once you’ve created your videos, how do you deploy them for maximum impact on your business? Here are five great video tips from write/director Steve Stockman, author of “How to Shoot Video that Doesn’t Suck.”

Watch video here: How to Avoid Making Razzies-Worthy Videos

Video Production Rates: Video Production Costs for Marketers

Many marketers are now eager to use web video for business, but when it comes to the video production process, they don’t quite know where to start. Sit back, relax, you’re in the right place! I’ll outline the main corporate video production cost factors below, but first, here is a short clip from Video Marketing expert Dr. Lee Frederiksen from Hinge Marketing, sharing his insights on corporate video production.

This video is intended to demonstrate how to make a basic interview much more engaging than just a talking head. Watch video here: Video Production Rates: Video Production Costs for Marketers 

Social Media Tips with Nick Johnson of Useful Social Media

Useful Social Media in partnership with MEDIAmobz hosts The West Coast Corporate Social Media Summit 2011. The summit highlights leading brands and how they use social media. In this video, Nick Johnson the founder of Useful Social Media talks about being honest and genuine as a key to your social media strategy as well as having the right goals in place.


Watch the video of Nick Johnson with some useful social media tips.


For video production and global creative sourcing on demand, find out how MEDIAmobz platform streamlines the creative process.

Video Provides Competitive Advantage

As previously reported, MEDIAmobz completed in September 2011 an online poll of our users comprised mainly of B2B marketing managers and directors who are evenly spread across the USA. Again, we hope to provide insights and statistics against which you might compare your own video messaging efforts.

All statistics and data read by MEDIAmobz points to a proliferation in the use of multimedia content, especially video. We’re also witnessing various players (e.g., CDN, DAM, CMS, DOOH hardware, video infrastructure, etc.) in the overall ecosystem who have historically and very consciously steered away from multimedia content creation or fulfillment are now looking for either partners or attempting to build from scratch a directory where their clients and prospects might access video and other multimedia content.

Read the rest at: Video Provides Competitive Advantage
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