As previously reported, MEDIAmobz completed in September 2011 an online poll of our users comprised mainly of B2B marketing managers and directors who are evenly spread across the USA. Again, we hope to provide insights and statistics against which you might compare your own video messaging efforts.
All statistics and data read by MEDIAmobz points to a proliferation in the use of multimedia content, especially video. We’re also witnessing various players (e.g., CDN, DAM, CMS, DOOH hardware, video infrastructure, etc.) in the overall ecosystem who have historically and very consciously steered away from multimedia content creation or fulfillment are now looking for either partners or attempting to build from scratch a directory where their clients and prospects might access video and other multimedia content.
Read the rest at: Video Provides Competitive Advantage
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